During the recently held industry forum on ‘Strengthening Community Broadcasting in Africa’, organised by Broadcast Media Africa (BMA) in collaboration with 2Gwana Media, the President of Cameroon Community Media Network (CCMN), Geraldine Fobang, shared her experience on ‘Factors Driving Effective Resource Allocations In Community Broadcasting Organisations’ in Cameroon.
According to Fobang, who was one of the panellists at the Online Forum on “How To Adequately Resource Community Broadcasting In Africa”, in Cameroon, communities heavily rely on community broadcasters to bring them news that is accurate and in a language that is easy to understand. Moreover, there is a reluctance to accept public and commercial broadcaster information. The communities believe facts are often misconstrued due to the political influences that commercial and public broadcasters are subjected to.
In the discussion, Fobang also noted that, although the information provided by the community broadcasters is considered reliable, there lies a critical resource factor which is funding. The CCMN President indicated that community radio in Cameroon was highly dependent on community support rather than sponsorship and government funding. Community involvement and resourcing accounted for 90% of what makes the station. This means that community radio stations are required to involve the community in programming and the day-to-day management of the station.