
Podcasts, which are essentially audio blogs that began in the 2000s with the invention of the iPod in 2001, ushered in the digital music revolution, have become indispensable tools for documenting and debating culture and societal issues. Owing to their interview, conversation and long-form nature, which are popular on the African continent. They are in-depth, uninhibited, unfiltered, and unconstrained by standard media time slots in terms of duration.
Thanks to internet culture, anyone with recording equipment, Wi-Fi, and an unpopular opinion can start a podcast. Despite these advancements, podcasting in Africa is still difficult. Traditional radio is still significantly more popular and profitable in Africa than podcasting. In addition, rising data costs are slowing the growth of podcasts in the continent. A podcast production, which is frequently funded from personal savings, can quickly become draining.
Broadcast Media Africa (BMA), in collaboration with 2GwanaMedia, is inviting you to their third #CommunityBroadcastingAfrica online forum titled ‘How To Successfully Leverage Podcasts For Community Broadcasting’.
According to BMA and 2GwanaMedia, the forum will successfully tackle strategies required to repurpose community radio content for podcasting. Additionally, it will seek to understand the role of telecom organisations in podcasting services’ accessibility and sustainability. Lastly, it will delve into podcaster transformation experiences, to name a few key themes.
To learn more about this free-to-attend forum on Thursday, 26 August 2021, at 10h00 GMT via the Zoom platform to inform, CLICK HERE