In Ghana, SES HD Plus has announced the appointment of Adelaide Ahovy Abbiw-Williams as the new Chief Executive Officer.
Recently, Williams was responsible for launching HD+ in Ghana, where she successfully positioned HD+ as the preferred choice for quality TV viewing experiences within the free-to-air satellite TV broadcasting industry.
Prior to joining HD+, Williams held several commercial roles across the Fast-Moving Consumer Goods (FMCG), manufacturing, telecommunications, mobile financial services, and satellite broadcasting industries in Africa for multinational companies such as SES, Vodafone, Nestle and Diageo.
Williams takes over from Theodore Asampong, who will now oversee SES’s broader video business in the West and Central African region.
Commenting on Williams’ appointment, Wilfried Urner, Chairman of the SES HD PLUS Board, said, “Williams made an impression on the board with her drive, intellect, and professionalism. She has made a massive impact at SES HD PLUS to date, and we have no doubt she will continue this momentum as our new CEO.
Her extensive FMCG and telecommunications experience and commercially driven approach to business will help SES HD PLUS develop strategic alliances, expand on the success built over the past two years, and take us into our next phase of growth and innovation.”
Sharing her delight, Williams said, “I am thrilled to take on the CEO role of a business with considerable ambition. SES HD PLUS is a group of innovative, talented, and creative professionals who care about delivering quality TV viewing experiences to over 130,000 homes across Ghana.”