In Nigeria, BMA has learnt that the entertainment radio stations Nigeria Info, Wazobia FM, and Cool FM have recently acquired the exclusive broadcasting rights to the English Premier League Games through their partnership with Talksport, a global audio partner of the English Premier League.
Under this broadcasting partnership, the radio stations will provide the country with an unbeatable sport-broadcasting experience covering 2022/2023, 2023/2024, and 2024/2025 sporting seasons, respectfully.
The League, which would be aired across Nigeria Info, Wazobia FM, Arewa Radio, and Cool FM (Kano), would air in English, Hausa and Pidgin nationwide to address the sporting desires of a wide range of Nigerians.
Chief Executive Officer of Wazobia FM, Cool FM, Nigeria Info, and Arewa Radio, Serge Noujaim, said that the partnership with Talksports will take the broadcast reach of the English Premier League to new heights across the country.
“As a group of leading-radio brands, we fully understand that Nigerians demonstrate a genuine passion for the game of football. This is why we have taken it upon ourselves to engage in a longstanding partnership with Talksport to bring the footballing experiences associated with the English Premier League closer to Nigerians in a unique broadcasting style while advancing the reach of the competition nationally. This partnership further helps to reaffirm our commitment as a radio group to continue to leverage the power of sports, particularly football, to serve as a unifying factor among the teeming Nigerian populace,” Noujaim added.