Kenya’s National Cohesion and Integration Commission (NCIC) has given Meta’s Facebook seven days to comply with regulations after reports of violations on the social media platform concerning next month’s election.
According to an advocacy group, Global Witness, Facebook had accepted and carried out more than a dozen political advertisements that allegedly breached Kenyan ethnic cohesion rules.
However, there was no immediate response from Meta’s Kenya office after the ultimatum issued by Kenya’s ethnic cohesion watchdog.
Details of what the watchdog will do if Meta fails to comply are yet to be disclosed. The company stated on 20 July that it had removed hateful content from its platform before the election.
East Africa’s largest economy is currently in the throes of campaigning ahead of the presidential, legislative and local authorities elections on 9 August.
Followers of the leading presidential candidates, veteran opposition leader Raila Odinga and deputy president William Ruto, have used social media platforms to praise their candidates, also persuade others to join them or accuse opposing sides of various misdeeds.
Social media platforms in the past have been abused in elections to spread hate speech, which is regarded as a crime in Kenya.
TheNational Cohesion and Integration Commission (NCIC) is a judicial body established to promote ethnic harmony among Kenya’s 45 tribes, some of which have targeted each other during violence in past polls.