A sports and digital entertainment company, BetKing, has announced its entry into the Ghanaian market with a stakeholder event.
Held at the MultiChoice Ghana Limited facilities, the event was attended by the Head Policy for the Sports Ministry, Mohammed Sannie Adams; Gaming Commission of Ghana, Peter Mireku; the media, and a host of top dignitaries and key stakeholders across the sports industry.
According to BetKing, this expansion will provide Ghanaians with a credible and reliable sports betting platform and intensify local efforts designed to positively impact lives within the communities they operate and beyond.
Managing Director of Kingmakers, Gossy Ukanwoke, explained in his opening remarks that BetKing’s entry into the Ghanaian market will continue to focus on its strategic intent to be a leader in sports and digital entertainment in Africa.
Ukanwoke said, “As an entity devoted to expanding the growth of Kings and Kingmakers in Africa, we are delighted to unveil our presence in Ghana and provide an opportunity for sports lovers across the country to experience #ThatBetKingFeeling.”
“This is an exciting opportunity to positively impact and contribute to local African communities through our ongoing social responsibility initiatives. BetKing is a strong force in Africa today, as we continue to serve over two million customers and are still growing.
Speaking on the company’s vision, Ryan Moore, Managing Director of BetKing Ghana, said, “Our vision for the Ghanaian market is to provide a trusted platform that delivers value to our customers and partners.
“We believe everyone is a king, which reflects in everything we do at BetKing, more so, how we engage with the communities we invest in.
Managing Director of MultiChoice Ghana, Alex Okyere, stated that the partnership with BetKing provides an opportunity to explore the pursuit of digital and entertainment offerings beyond betting and broadcasting.
Okyere said, “SuperPicks, one of the fruits of our collaboration, will be unveiled in Ghana very soon to provide fans with curated sports entertainment and free-to-play games to compete for bragging rights and huge cash prizes”.