According to recent study reports available to Broadcast Media Africa, it is established that advertisers and stakeholders within the ad world are increasingly driving digital broadcasting to maximise consumer reach.
As digital migration and access to digital broadcasting grows in cities and towns across Africa, the ‘Growing of Advertising Revenue On Digital TV Platforms And Devices’ has become more attainable. Therefore, the prospect between content advertisers and consumer support holds excellent potential for Nigeria and its market.
In collaboration with the Broadcasting Organisations Of Nigeria (BON), Broadcast Media Africa (BMA), together with supporting organisations such as the Electronic Media Owners Association Of Nigeria (EMCOAN), the Independent Television Producers Association of Nigeria (ITPAN), and the Independent Broadcasting Association will be hosting a key industry summit on Tuesday, 22 March and Wednesday 23 March 2022, in Abuja, Nigeria.
The summit will examine how best to extract maximum value in a fully digital ecosystem whilst identifying and providing necessary broadcasting and consumer services for a converged, multi-platform digital environment.
On behalf of Broadcasting Organisations Of Nigeria (BON), BMA invites you to register for the “Broadcast And Digital Media Convention – Nigeria” by visiting the event website!